Note to self: if a bookseller can get a book in hand, they will sell it. Publication date is an artificial date that is completely controlled by the publisher. If you let books get into the sales distribution channels, then they will quickly find their way to booksellers.
As soon as we ship our books to our distributor, the backorders from booksellers were immediately filled and shipped. The booksellers had them in a few days and, guess what--they were available for sale! J.K. Rowling had her hands full!
Tuesday, March 18, 2008
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